Hello, I'm Richard. For 20 years, I've been helping business owners and MDs build relationships that actually convert to sales—without aggressive tactics, pushy follow-ups, or forgetting the human behind the business card. I specialise in lead generation for people who hate lead generation. You know the type: brilliant at what they do, running successful businesses, but would rather stick pins in their eyes than "do marketing." That's who I serve. My philosophy is simple: conversations improve conversions. When you treat prospects like real people with their own timing and priorities, everything changes. Here's what you'll find in my digital shop: * Simple tools that replace expensive software * Practical guides that respect your time (no 300-page theory books) * Proven systems from close to 20 years in the trenches * A relationship-first approach that feels authentic, not sleazy I'm not here to teach you "crushing your goals" or "10X-ing your pipeline." I'm here to help you build steady, sustainable relationships with prospects who'll actually want to work with you when they're ready. No hustle culture. No aggressive tactics. Just honest, human-centred business development. Based in Essex, UK. Choral singer. Father of three. Believer in patience over pressure. Welcome to my shop. Let's build something sustainable together. Richard